The KNOW FEAR® Program is a proven system that can help you, your family, teams, and organization learn a simple mindset formula that changes how you relate to FEAR.
Based on 4 decades of research, with thousands of life-changing testimonials - this program will help anyone reframe fear so they can use it to power through life's obstacles.
Think about it for a moment.
Every time you've hesitated in your life it's because of fear.
Which means...
The real danger is 'fear of fear'.
Fear creates doubt.
Doubt creates hesitation.
Hesitation leads to procrastination.
Psychological fear is the fixation of a negative idea that creates a mental fear loop.
Fixation is what creates anxiety and this is what produces the negative movie in our mind.
If we don’t have the self-awareness to catch this happening (in our mind) and the strategy to understand what is taking place, we will continue to fixate on the idea.
Imagine if you had the power to recognize your fear and change it right then and there.
The operating system for my mindset and self-defense programs is based on the central nervous system.
Managing fear is central to the self-defense system I spent 40+ years researching and developing.
Coach Blauer





“When I try to track down the intuitive leaps of thought he had 10, 15 & 20 years ago I find scientists on the cutting edge 'proving' what he said. When I study his drills and training philosophy I find 'emotional learning' is now at the cutting edge of skills learning, and that only now, with the benefit of MRI, are people learning how to take advantage of it; struggling to get to a place you left many years ago.”
- Jim Keenan, Police Inspector, Lincolnshire Police (Ret)

Coach Tony Blauer has been in the martial arts, self-defense, defensive tactics, and combatives industry for over four decades.
He founded Blauer Tactical Systems (BTS) in 1985 and it has grown into one of the world's leading consulting companies specializing in the research and development of performance psychology, personal safety, and close-quarter tactics & scenario-based training for law enforcement, military, and professional self-defense instructors.
His research on the neuroscience of fear and the startle-flinch led to the development of the SPEAR System® a modern personal defense system based on physiology, physics, and psychology. It has been used by defensive tactics and combative trainers all over the world for over 30 years.
He developed the world's first impact-reduction scenario-based training equipment, called High Gear® which revolutionized force-on-force training for police, SWAT, and military organizations.
After decades of interviewing victims of violent encounters and studying violence, he created the KNOW FEAR® program which focuses on managing fear through self-awareness, resiliency, and a 'movement' mindset. This program has also been integrated by psychologists helping Vets to deal with PTSD.
His programs have influenced over three decades of trainers and coaches as well as most contemporary reality-based martial artists.
He resides in California with his wife, kids, and dogs but still travels extensively working with individuals, corporations, and government organizations around the world providing solutions for training, performance assessment, and credentialing.
Tony's companies are dedicated to enhancing the mental and physical safety of everyone they help train.


